Brand Content
E-commerce Video Set
A hero video and six cutdowns, one shoot.
- Client
- Online apparel retailer
- Service
- Content Day
- Set Used
- Photo / Video Studio
- Deliverables
- Hero video + 6 cutdowns
- Timeline
- 1 production day
The Challenge
The brand needed one hero video for their site plus platform-specific cutdowns, all shot and color-graded consistently so the campaign felt unified across every channel.
The Setup
We locked the Photo / Video Studio cyc wall with continuous lighting, staged product and model setups, and ran a director plus editor on set to cut down the hero into six platform versions.
The Output
[VIDEO EMBED: project video]
The Result
7
Videos delivered
4
Platforms covered
4 hrs
On set
Metrics reflect real, client-approved results.
One shoot gave us our hero video and every cutdown we needed. Nothing wasted.
E-commerce Director · Online apparel retailer